Marcia Teixeira Keratin Smoothing Treatment

Salon Services is proud to announce we are now carrying a different brand of keratin smoothing treatment, Marcia Teixeira Keratin Treatment. Keratin treatments provide you with an opportunity to integrate a new revenue stream into your salon, and offer your clients a highly requested service. Salon Services chose to distribute Marcia Teixeira Keratin Treatment because of its spectacular results, low fume levels and affordability.

Try it for yourself: sign up for one of our FREE classes coming to a location near you. Call us at 800-251-4247 to find out more and sign up to reserve your spot today! 

The treatment eventually garnered interest from several Brazilian cosmetics companies who began to develop and market their own versions of the treatment. One of these lines, Marcia Teixeira Keratin Treatment, was the first of its kind introduced into the United States - and is one of the number one smoothing brands in the world. This brand is produced by Marcia and Marcelo Teixeira's company, M&M International, Incorporated.

Marcia herself first encountered these treatments while traveling in Brazil, and after a lifetime of struggling with harsh chemicals to tame her own curls, she decided to develop her own proprietary formula. Marcia spent several years studying and working with experts and chemists to develop the perfect formula, which is both safe and highly effective.

For more information on Marcia and her namesake treatment, visit: www.braziliankeratin.com

Read up on Keratin Treatments at Salon Today: www.salontoday.com

"So amazing we all use it on our own hair."
-April Carol from Ian Alexander Salon

"The most amazing product we've ever used in 30 years."
-Salon Oasis staff from Salon Oasis of Boca Raton

"Beautiful hair, just wash and go."
-Castello & Antonella from Castello Hair Design

"The most gentle treatment ever."
-John McConnell from La Quebrada Hair Studio

"Our customers love it; they send all of their friends in."
-Laurene from Renaissance Spa & Salon

"It's unbelievable and easy."
-Lucy from Carlos and Lucy's Touch of Class Hair Design

"Great for all types of hair, like nothing we've ever used."
-Patricia from Moda Salon

"Super shine, super healthy, the best for bleached hair."
-Vincent J. from Vincent J. Salon & Spa

2. Is this treatment a relaxer?
No, chemical relaxers swell and soften the hair shaft which can cause damage. This treatment does not swell or soften the hair shaft.

3. Can I perform this treatment after coloring the hair?
Yes, this treatment should be performed AFTER coloring the hair.

4. Can I color the hair after the treatment?
Yes, but if you wait until AFTER you perform the treatment, always wait at least 2 to 3 weeks.

5. Can I perform the treatment over previously relaxed hair?
Yes, the treatment can be applied to any previously relaxed hair, as long as the scalp and hair are healthy enough to receive professional salon services.

6. Can I perform this treatment on previously chemically treated hair?
Yes, this treatment can be performed on any chemically treated hair, as long as the scalp and hair are healthy enough to receive professional salon services.

7. Can I perform this treatment on highlighted hair?
Yes, this treatment can be applied on previously highlighted hair, as long as the scalp and hair are healthy enough to receive professional salon services.

8. Can I perform the treatment on virgin hair?
Yes, but the results won't last as long as a treatment performed on previously colored or chemically treated hair.

9. Can I perform this treatment on teenagers?
Yes, we recommend that teenagers under the age of eighteen (18) should produce verifiable parental consent, preferably in writing.

10. Can my client wash their hair after the treatment, and if so when?
Yes, but only after the three or four day development period has passed following the treatment.

11. Can my client wear a ponytail or tie their hair up?
No, during the three or four days following the treatment the hair should not be tied up with any bands or clips.

12. What should my client do if their hair gets wet during the first three or four days?
Blow dry the section of hair immediately and/or use a flat iron to re-straighten.

13. Can my client go into a swimming pool or the ocean after the treatment?
No, the hair must be kept dry during the entire three or four day development period. If the client chooses to go into the ocean or a chlorinated pool after the development period, many will discover this can affect the longevity of the treatment. To minimize the effects of salt water and chlorinated pools, they should rinse their hair with fresh water immediately afterward.

14. How long will the results last?
Up to four months on most types of hair; two months when applied to virgin hair.

15. What shampoos should I use after getting the treatment?
It's best to use our Keratin Biopolymer containing shampoo products since they are specifically formulated for these types of treatments, and are sodium chloride and sulfate free.

16. Do I have to do touch-ups on my next visit or the whole head?
Do not do touchups. Perform the service following the instructions in this manual on the entire head.

17. When should I repeat the treatment?
Every four months or as needed.

18. Can I do the treatment every month?
Yes, but there generally is not a need except for highly problematic hair.

19. Should I cut my hair before the treatment?
No, cut the hair after the treatment and trim off any overly processed ends.

20. Can I use hair spray, gel, mousse, or any other hair products on my hair during the three or four day period?
No, do not apply any products to your hair during the three or four day development period.

The truth of the matter is that formaldehyde is a gas, not a liquid, thus cannot be an ingredient in a wet product. The confusion comes from the chemical product that is used in most Brazilian Keratin Treatments, which is known as formalin - and has an entirely different chemical structure. Formalin is the preservative product that is used to bind the natural keratin into the hair shafts.

However, when heated to high temperatures, as with flat irons, formalin can transform into a small amount of formaldehyde gas. The amount of gas created depends on the formulation of each individual brand.

There are some products that claim to be "formaldehyde free," which either don't last as long, or contain another chemical that has nearly the same properties as the formalin. Formulas with active ingredients molecularly similar to formalin will emit the same amount of formaldehyde gas when heated at high temperature.

Contact your Consultant at 800-251-4247. You can also sign up for one of our demo classes by calling Customer Care at 800-251-4247 x226.