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February 2010
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Marketing to Women: Why There's No Right Way - [read]
Yes, women are different from men, but they are also different from each other. If companies hope to succeed in the future, they’ll need to make sure they can deliver what their female customers want. Women are juggling conflicting priorities on a daily basis and struggling to negotiate the many demands on their time, so they are looking for convenience, and are willing to pay for it. However, few companies have responded effectively to women’s needs. Find out who is doing it right, and who needs to improve.
- openforum.com
Boomers: There's Nothing Average About Them - [read]
Somewhere in America, a Baby Boomer turns 50 every seven seconds. That's more than 12,000 each day and over four million each year for the next decade. Baby Boomers and older consumers are the single largest economic group in America. But be careful what you call them - euphemisms like "elder," "of a certain age" or "senior" do not go over well. Many become more than a little upset with being labeled; after all, they aren't simply writing a new chapter of their lives, they're writing a brand new book, and each book is different.
- mediapost.com
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How to Deal With Negative Feedback - [read]
When you open the conversation up to invite customer endorsements, you also potentially invite negative criticism that you need to be prepared to deal with. Here's a quick guide to appropriately classifying and addressing negative feedback.
- openforum.com
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You Can Have It All, but Do You Really Want It? - [read]
While it may seem the norm to feel stressed out these days, this isn't the way it's supposed to be. Instead of simplifying and letting unimportant things go, people just get busier, trying to get ahead by doing more. This is taking its toll on the U.S. as a nation as well as on individuals physically, mentally, emotionally and spiritually. The path to restoring balance begins by taking eight decisive steps, every day. These eight steps will help reduce the amount of stress in your life and help put you in control so you can make balance a natural part of your life.
- openforum.com
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Stylists, Band Together – Join the Help Stella Cut-A-Thon - [read]
A great friend of Salon Services, Dayna Cakebread is a both a dedicated (uber-eco-friendly) salon owner (Belle Epoque) and a devoted mother to her two children, which is why we were saddened to learn that one of her daughters, Stella Monteverde-Cakebread has been recently diagnosed with AML Leukemia.
We’re looking for salons in and around the Portland area (or anywhere, really!) to lend a hand to a fellow stylist by hosting a Cut-A-Thon event to help Dayna and her family with the quickly growing medical bills.
- salonservicesnw.com
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Everyday Hair for Everyday Wear? - [read]
The latest fashion headline: Designers Aim for Clothes People Might Actually Wear. Outrageous designs, from linebacker shoulders to mile-high boots—have long been the hallmarks of high-end fashion shows. But featured on runways this week is something new: plenty of wearable clothes, albeit with a designer flair. How will this impact trends in hair styling?
- wallstreetjournal.com
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Read Salon Services' Viewpoint
with January-February 2010
promotions
and view our
new Accessories Catalog
—
both now available online
or contact us at 800-251-4247.
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| Salon Services & Supplies | www . salonservicesnw.com | 800-251-4247 |
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