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Tips and Trends from Salon Services

Financial Empowerment for the World's Women-
One Loan at a Time

As the founder and former CEO of the global skincare company, Dermalogica, Jane Wurwand has made beauty her business and is passionate about the entrepreneurial women who make up the backbone of her industry. She is so passionate, in fact, about wanting to help other women become successful, that she decided to create an initiative designed to do just that – one loan at a time. This level of corporate social responsibility is unique, even by today's standards. forbes.com


Groupon Nightmare: Small Business Posie
For many businesses, Groupon promotions can help increase traffic and expand your customer base with no initial investment. But as one Portland, Ore., coffee-shop owner discovered, getting something for free can get very expensive. businessinsider.com


Random Acts of Kindness:
Why kind, human brands will thrive in a connected economy

While it's important to be aware of mega-trends, in business, execution beats everything. This is why an easy-to-apply consumer trend such as RANDOM ACTS OF KINDNESS (R.A.K.) should be firmly on your radar in the coming months. Learn how to use RAK for your salon's benefit. trendwatching.com


Sally's Styling Seminary: Packaging
How a stylist presents herself in the industry has always been important. It's what I call creating your own "packaging." A stylist's "packaging" becomes her/his calling card. Stylists become easily recognizable and build their brand this way. How we present ourselves to our clients and our industry is our own special way of marketing. Learn how to market your business and personal style: fashionista.com


Rihanna: My haircut Transformed My Style
Rihanna's hair isn't the only thing that's red-hot these days: the star is bigger than ever, from her Grammy wins to her ad campaigns to her new fragrance. And now, she's opening up in April's Vogue about becoming a style icon — and learning to love herself in the process. peoplestylewatch.com

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