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New Kevin.Murphy Hydrate.Me
Posted 03-25-2010 6:27 pm by

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Hydrate Me Wash & Rinse

Hydration for Thirsty Hair
Kevin.Murphy has added a brand new shampoo and rinse to their collection. This newest addition is Hydrate.Me and is great for dry or continuously processed hair. It is sure to become a favorite for your clients with thick, coarse hair or those who habitually color or heat style their hair.

The Hydrate.Me Philosophy
Hydrate.Me is inspired by the ingredients of skincare products designed to minimize fine lines and wrinkles. By using some of the same key ingredients, Kevin.Murphy has discovered an effective way to seal up the cracks (fine lines) of the hair cuticle to produce healthy, shiny results.

The Science Behind It
Hydrate.Me serves two purposes: Repair and hydration. The ingredients are specially formulated to moisturize, while the high anti-oxidant properties repair each strand and help to seal in moisture.

Key Ingredients:
Kakadu Plum - Native to Australia, this fruit has the highest concentration of natural Vitamin C of any known plant. Vitamin C, a natural antioxidant, stimulates production of Elastin & Collagen to maintain the hair's elasticity.

Vitamin B7 - Beneficial for hair growth and overall hair/scalp health. Strengthens hair follicles and the hair shaft. Also protects against hair loss.

Evening Primrose Oil - Softens and hydrates the hair with Omega 6 fatty acids. Such phospholipids as Omega 6 attract moisture and hold onto it, keeping the hair moisturized.

Sunflower Oil - A natural sunscreen for hair, Sunflower Oil contains Tocopherals, which act as a natural UV barrier and free radicals that can damage the hair.Shea Butter - Delivers moisture to dry or damaged hair from the roots to the very tips, repairing and protecting against damage, dryness and brittleness. It helps restore luster to damaged hair.

Micro Algae - Makes the hair more radiant and adds luminosity. It stimulates the energy of the cells deep into the cortex and basal layers of the scalp, improving the overall appearance and health of the hair, allowing it to hold onto the moisture.

For a limited time: Buy a Smoothing.Brush and get Hydrate.Me.Wash & Rinse
Stylist KitTo enhance the Hydration Line, Kevin has developed an incredible new tool, the Smoothing.Brush, handcrafted by a small company in Spain. The handle is Mahogany hardwood, imported from non-deforestation woods in Central Africa. This type of wood is very strong and lightweight, making it the perfect handle for professional use. The oval cushion pad is made using two different rubber sheets, giving a great fit for the bristles and providing resistance to water and heat. The bristles are made from pure natural wild boar hair to ensure that there is no damage to the hair structure.

Login to our client promotions page with your client ID to download the March/April Viewpoint with pricing on this great deal! Not a current customer? Call us at 800-251-4247 and we can tell you all about it! 


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